Plain language terms and conditions.
Our intention with naming rights is to celebrate LGBTQ+ figures of historical or cultural significance with connections to Brooklyn. That said, we are open to discussing many interpretations of who qualifies as historically or culturally significant.
Some examples of figures we consider historically or culturally significant LGBTQ+ people with connections to Brooklyn include: Walt Whitman, Mabel Hampton, Truman Capote, Leonard Bernstein, Ella Wesner, Rusty Mae Moore, Chelsea Goodwin, Sylvia Rivera, Nancy Garden and Renée Vera Pachter Cafiero, and so many more. This is a non-exhaustive list and we invite you to submit your own ideas. In doing so, we encourage you to offer a short biography of the person you wish to honor outlining their impact on the LGBTQ+ community and their connection to Brooklyn. We also encourage you to consider recognizing BIPOC and transgender community members.
An example of what that would look like:
Sylvia Rivera Office
Made possible by the generosity of Michael Arlotto
Mabel Hampton Conference Room
Sponsored by Michael Arlotto
As a general rule, out of respect for the mourning process, we would prefer not to name our spaces after people who have died less than two years ago. We also discourage naming spaces after still-living people.
These naming rights will last 10 years. At the end of the 10-year contract, we will invite sponsors to discuss naming rights in perpetuity.
The protocol for potential corporate sponsorship is to incorporate them into the signage, maps, and other places the names would appear. Examples include:
Rusty Mae Moore & Chelsea Goodwin Booth
Sponsored by Corporate, Inc.
Brooklyn Community Pride Center
Walt Whitman HQ
Brought to you by ABC Corp
Our creative team will work with you to incorporate a logo into signage if requested.